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Crown's electric lift trucks are utilized on a day-to-day basis to securely transport warehouse resources and merchandise. The businesses comprehensive product line features manual propelled pallet stackers and trucks, power pallet stackers and lift trucks, counterbalanced sit down and stand up trucks, narrow-aisle turret lift trucks, narrow-aisle reach lift trucks, and order picking equipment.
Environmental conservancy and sustainability are a very important part of the Crown philosophy. Decades of thought leadership have enabled Crown to help clients at the same time as enhancing the natural environment. ISO 14001 certification has been attained for business management and environmental attentions in manufacturing. Crown has proudly achieved many awards and recognitions for its sustainability efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
Crown History - 1930's to 1950
Crown Equipment Corporation was first born is rural central American municipality called New Bremen, Ohio, USA. The business has grown from a one-room operation into an internationally prominent company, currently considered to be the 7th biggest lift truck producer on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke formed the Crown corporation in 1945. Carl's son, James F. Dicke joined the family business later that year. Presently, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company President these days, becoming the fourth generation of the Dicke descendants to maintain this position.
Now an globally diversified organization, Crown originally manufactured temperature controls for coal burning furnaces, servicing a small client base. The production of these control items took place in a former hardware store located in New Bremen, Ohio, where Crown’s head office currently remain.
By the year 1949, Crown shifted into the production of rotators for antenna due the greater fascination with televisions at the time. The product was proficient at improving the image and signal quality. The company’s successful move enabled them to become a leading maker of units until 2001. The company ceased production in October after a decline in the global demand for television antenna rotators.
Crown History -1950's to 1975
In the early 1950’s Crown diversified into the production and repair of electronic and mechanical parts for government and private market. Following numerous successful bids inside a brief period of time, the company had developed a reputable business in this field.
Versatility and achievement dominated Crown’s ability to diversify once again. In 1957, production into the material handling industry started with forklift production. The organization believed the market needed a smaller line of superior quality lift trucks. Crown quickly fashioned an exceptional series of contemporary equipment and swiftly became the most rapidly evolving materials handling company with its variety of merchandise.
By 1966, Crown had ventured into the international materials handling marketplaces by opening up shop in Sydney, Australia. Sydney is currently a regional head office for Crown for all Pacific Asian sales, marketing and advertising, and services. Crown remains an unwavering market leader these days, supported by exceptional service, solid sales and strong production operations.
Two years later, Crown had moved into the European marketplaces by buying up an Irish production facility from a German Company, Steinbock. There they started to assemble PTH hand pallet trucks. Later on that same year, Crown began their first London operation stationed near Heathrow Airport. The sales and service operation of Crown’s complete lift truck line was accessible in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing lift trucks across Europe through independent dealers.
History – 1975 to Present
Nowadays, Crown manufactures a huge fleet of electric lift trucks. The company’s vendor network, based in key international markets, consists of both Crown-owned and independently-owned dealers. They are responsible for managing the company’s product sales and service.
Corporate offices in New Bremen, Ohio and Munich, Germany offer nationwide marketing and promotional sales support to all seller and sales personnel. Both Crown sales and supplier personnel are factory- trained in all disciplines to ensure the utmost reliability and service. The Munich office was launched in the 1980’s and offers purchasing, advertising and marketing, engineering and design capabilities for India, Africa, the Middle East along with Europe. The diverse family of international dealers and Crown-owned sellers effectively operate in nearly 100 foreign city environments.
The 6 USA manufacturing locations for Crown include New Bremen, Ohio; New Knoxville, Ohio; Fort Loramie, Ohio; Celina, Ohio; Kinston, North Carolina; and Greencastle, Indiana. Crown proudly manufactures internationally, making lift trucks in Sydney, Australia ever since 1966, Queretaro, Mexico since 1973, Roding, Germany since 1986 and Suzhou, China since 2006. Crown also owns branch sales and service center operations in over 30 locations in the USA. International branch sales and service center operations include locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.