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Genie decided to secure a partner who held the same values as a result of the economic downturn in the start of the 2000s, when they partnered with Terex. This company has a history acquiring equipment manufacturers throughout the world who proved to be a good business match. Genie Industries was sold during 2002 and became a part of Terex Corporation.
In the early years after the sale, it was decided to maintain the Genie brand within the Terex Aerial Work Platforms or AWP segment of Terex, due to the name's solid reputation within the marketplace. Therefore, all Genie equipment continue to be sold under the Genie brand name.
Genie takes pride in listening to their customers. The company is devoted to continually improving efficiency and quality and is also dedicated to minimizing waste. Even long after the sale has been closed, the company focuses on providing exceptional support. These are the very work practices that have made Genie a trusted brand name over the last decades and continue to keep their reputation for quality and top-of-the-line machinery.
The Bi-Energy and DC machinery provided by Genie provide emission-free, quiet operation even in the most delicate work settings. Where the machine must be driven significant distances, like for instance within industrial situations, the Genie bi-energy system combines the benefits of a 48V DC machinery with the power of a diesel-powered generator.
The man who established Nilfisk-Advance, P.A. Fisker, began as an electrical engineer who liked to work on electrical motors. After establishing his company during the year 1906, he started to produce motors to drive drills, coffee grinders, fans and machine tools. Mr. Fisker's dream from the beginning was to own an international company marketing products internationally.
